Hello Hello! How is it going people?
Who in this world still doesn't know the vital importance of social media? We are talking about a truly revolution in our way of life and how we do business. Today's topic is going to be about Pinterest and how this social media tool can influence the tourism industry in the next years.
Pinterest is said to be one of the online platforms that most attracts social networking users in recent times. For this reason we will see what is Pinterest and if it can be a valid marketing tool for the tourism industry and especially for the hotel sector.
The concept of Pinterest is simple: You search the images you want and "pin" your account (in the "boards") so that others can see them. This covers a wide range of sectors, from cooking, fashion, travel to day-to-day photos.
With the creation of new profiles for companies, the social network seeks to create their own official account to interact with their customers in a more direct and highly visual. In tourism and especially in the hotel industry, it is not enough to reach our customers and customers online with our products and services, the images of what we sell can influence sales.
One of the best features, in my opinion, is that we can connect our hotel website with these images through the URLs that Pinterest allows us to add to those photos, so that our followers can expand their information about our products and services, While generating more traffic in our reservation center.
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| Pinterest Logo (Image: http://seranting.com/) |
The concept of Pinterest is simple: You search the images you want and "pin" your account (in the "boards") so that others can see them. This covers a wide range of sectors, from cooking, fashion, travel to day-to-day photos.
One of the best features, in my opinion, is that we can connect our hotel website with these images through the URLs that Pinterest allows us to add to those photos, so that our followers can expand their information about our products and services, While generating more traffic in our reservation center.
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| Pinterest is a visual network that can help to sell experiences. Image: https://redforts.com/es |
1. Create a complete business profile: With the description, schedules, prices and contact details.
2. Links to the website: So you can divert traffic from Pinterest to your central and increase sales.
3. Links with other social networks: To increase followers and the presence of business on the internet.
4. The key is "visual": Add photos of your products or services and save on your boards those that have made users to continue promoting your business.
5. Organize your boards, be creative: Organize your boards, separate them by themes and choose simple and creative names that are easily understandable.
6. Find and follow the leaders: It is important to follow other users of the sector which are successful in this social network. You have to identify what helps them to succeed and gradually adapt our profile to be more successful.
7. The most important thing is not just to sell, but also the public knows the company: Do not focus exclusively on sales of products or services in Pinterest, share other quality content to reach a bigger audience and create a unique brand image as a tourist company.
Hei hei! Kiitos for visiting our blog:)
Yolanda
Yolanda
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